Shit really hit the fan for Palmer Luckey this week when the Oculus founder was outed by The Daily Beast as having bankrolled a political organization known as Nimble America, notable for being a major Trump supporter and perpetrator of crappy Hillary Clinton memes and bigotry. The organization’s goal is to use “meme magic” and “shitposting” to communicate their political message to a new Internet raised generation, and wouldn’t you know it there’s now vomit all over my shirt. Who put this here. Disgusting.
Not satisfied with merely financing the organization, Palmer was also accused of creating an account on Reddit (named NimbleRichMan) through which he disseminated Nimble America produced memes into the public conscious. Things, obviously, aren’t looking so great for Palmer, and by extension Oculus and Facebook. Both companies have also caught a lot of heat because of Palmer’s actions, despite his involvement with them being rather dubious since Oculus’s acquisition.
Trying to mitigate some of the damage, Palmer took to Facebook today with the following statement:
“I am deeply sorry that my actions are negatively impacting the perception of Oculus and its partners.The recent news stories about me do not accurately represent my views.
Here’s more background: I contributed $10,000 to Nimble America because I thought the organization had fresh ideas on how to communicate with young voters through the use of several billboards. I am a libertarian who has publicly supported Ron Paul and Gary Johnson in the past, and I plan on voting for Gary in this election as well.
I am committed to the principles of fair play and equal treatment. I did not write the “NimbleRichMan” posts, nor did I delete the account. Reports that I am a founder or employee of Nimble America are false. I don’t have any plans to donate beyond what I have already given to Nimble America.
Still, my actions were my own and do not represent Oculus. I’m sorry for the impact my actions are having on the community.”
Unfortunately, this Tweet by Gideon Resnick, author of the original Daily Beast article, makes some of Palmer’s statement look like little more than back pedaling. While he denies not making posts as NimbleRichMan, it appears that he in fact did, but may have just not made the account or been the one to delete it. It’s possible this conclusion could be drawn from miscommunication between Palmer and Resnick, but a later snippet pretty much seals the deal, as Palmer admits that the NimbleRichMan account represents him.
The long lasting impact of this has yet to be seen, but like all things of this nature we’ll probably forget about it in a few weeks and move on with our lives. And so will Palmer, undaunted by the revelation that things aren’t always so sunny in his world, continuing to frolic merrily on a VR beach.